What makes local SEO so important? Do you remember the last time you were driving on the way home from work and started getting food craving, hmm… Sushi or Italian take out? You wanted to find a nice place with awesome reviews that is nearby and more importantly you are ready to order. Now imagine the restaurant is your business. This is where Google business map & local search engine optimization comes to play.

 

Why local SEO are essential

According to the recent study, 1 in 3 consumer searches on their smartphones before visiting store and 15% consumers involve conducting smartphone searches about a product or for price comparison while in-store. In addition, 90% of people who conduct local searches are usually ready to make a purchase and visit the business location they are searching for.

 

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Local business map listings generate search traffic that is more accurate, thereby increasing the number of purchases and conversions.

 

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Benefits and highlights